September 18, 2014
MEDIA CONTACT: Jamie Miller
Watch Your Savings Stack Up at Giant Food with Price Reductions on Thousands of Items
Significant Price Cuts Effective at All Giant Stores
Landover, Md. (September 18, 2014) – Giant Food of Landover, Md. today announced the launch of a low-price initiative that will mean even greater savings for customers on thousands of items across the store. For more than 78 years, Giant has provided the highest levels of quality, value, and service to its shoppers. This tradition continues with the unveiling of a new value phase, which will let customers watch their savings stack up every time they shop.
New Bonus Buy Savings signs highlight those time-limited promotions that offer customers outstanding value, while the new Low Everyday Price signs highlight long-term reductions on many of their favorite everyday products. Customers will now find it even easier to locate great deals across their Giant store.
The new value proposition is driven by customer demand for quality products at competitive prices. Along with price investments, Giant is also improving the customer experience with enhanced fresh, upscale, local, and ethnic product lines, as well as new items.
“We are pleased to offer our customers reduced prices on thousands of fresh food and grocery items,” said Gordon Reid, president, Giant Food. “We value our customers and recognize that they have numerous options to choose from when shopping for groceries. That is why at Giant we are committed to providing our customers great quality and great prices so they see their savings stack up.”
Customers can find the best deals under Low Everyday Prices, Bonus Buy Savings and Gas Rewards promotions in Giant’s weekly circular—and, of course, at their local Giant store.
To learn more about Giant’s initiatives and how you can “Watch Your Savings Stack Up,” visit www.giantfood.com.
About Giant Food
Giant Food LLC, headquartered in Landover, Md., operates 169 supermarkets in Virginia, Maryland, Delaware, and the District of Columbia, and employs approximately 20,000 associates. Included within the 169 stores are 157 full-service pharmacies. Giant opened the first supermarket in the nation’s capital on February 6, 1936. Giving back to the community is a cornerstone that was instilled by the founders more than 78 years ago. The company’s core areas of giving include hunger, education, health and wellness, and supporting service members and military families. In 2013, Giant’s monetary and in-kind contributions exceeded $13 million, and the nation’s capital grocer helped partners provide 64.6 million meals. For more information on Giant, visit www.giantfood.com.