January 19, 2012
Giant Food of Landover, MD
GIANT FOOD OFFERS CUSTOMERS MORE WAYS TO SAVE
Neighborhood grocer introduces new look to Guaranteed Value brand products
Landover, Md. (January 19, 2012) –With tightened family budgets, Giant Food of Landover, Md. is reintroducing its Guaranteed Value product line with a new look and more products, all at compelling prices to help customers cut costs on a variety of items that every household needs.
All of the nearly 200 Guaranteed Value products have been quality tested and Giant will add new items this year to help customers save throughout the store. Customers will find Guaranteed Value products at prices averaging 20 to 25 percent less than the cost of similar national brands. More than 60 percent of the line is priced at $2 or less.
“In this continued difficult economy, customers are seeking more savings than ever. Our Guaranteed Value products help customers save on everyday items and stretch their family budget” said Anthony Hucker, president, Giant Food of Landover, Md. “Giant continues to quality test and improve all of our Guaranteed Value products to ensure and exceed customer satisfaction.”
The Guaranteed Value yellow, blue, and red packaging has been replaced with a bright, energetic orange and white design. Free of expensive packaging, graphics and frills, the new design makes Guaranteed Value products easy-to-find on Giant shelves.
Customers will find Guaranteed Value products in virtually every aisle of the store, including dairy, meat, and produce departments. Cereal, snack foods, spaghetti sauce, canned vegetables, and ice cream are just a few of the Guaranteed Value items customers can find in-store. Household items such as laundry detergents, paper towels, cutlery, and trash bags and health and beauty care products including toothbrushes and body wash are available under the Guaranteed Value line. Pet owners can enjoy savings with Guaranteed Value dog and cat food, treats, litter and more.
For more information on Giant’s Guaranteed Value products, visit www.giantfood.com.
About Giant Food of Landover, Md.
Giant Food LLC, headquartered in Landover, Md., operates 173 supermarkets in Virginia, Maryland, Delaware, and the District of Columbia, and employs approximately 22,000 associates. Included within the 173 stores are 159 fullservice pharmacies. For more information on Giant, visit www.GiantFood.com.